Buena Estrategia Mala Estrategia Richard P R... ((free)) Link

Rumelt argues that the biggest obstacle to good strategy is the prevalence of bad strategy. Bad strategy is not simply the absence of good strategy; it is an active force that creates confusion, wastes resources, and leads organizations to failure while convincing them they are on the right path.

It sounds like you're referring to the Spanish translation of by Richard P. Rumelt . Buena Estrategia Mala Estrategia Richard P R...

Rumelt introduces the concept of a "quality chain." A chain is only as strong as its weakest link. Good strategy identifies the weakest link (the bottleneck) and fixes it. Fixing a strong link does nothing; fixing the weak link improves the whole system. Rumelt argues that the biggest obstacle to good

: Un conjunto de pasos coordinados y factibles diseñados para llevar a cabo la política rectora. Estas acciones deben reforzarse mutuamente y concentrar los recursos donde más impacto tengan . Cómo Identificar una Mala Estrategia Rumelt