The modern consumer does not distinguish between "high art" and "low art." They distinguish between engaging and skippable . In the current ecosystem, attention is the only currency that matters.
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Consider the phenomenon of the "Second Screen." A viewer might be watching a high-budget, visually stunning HBO drama while simultaneously doomscrolling on Instagram. Because content is so abundant, the perceived value of any single piece of media has dropped. We no longer savor a season of television; we "clear" it, treating a ten-hour narrative like items on a to-do list, only to immediately purge the details from our memory to make room for the next binge. The modern consumer does not distinguish between "high
Entertainment content has become the dominant language of modern culture. We process politics through late-night monologues. We understand grief through prestige drama. We learn dance, slang, and morality from 15-second vertical videos. Lee Cronin’s The Mummy Consider the phenomenon of
